Purpose, Vision & Values
Purpose
We’re here for Australian farmers
Vision
Delivering the future of agriculture
Values
How we do things at Ruralco
Common Sense
We use good judgement
Integrity
We do the right thing
Aim High
We exceed expectations
Accountability
We own our actions
Leadership
We lead by example
Loyalty
We support our people, customers and communities
Purpose
Vision
Delivering the future of agriculture
Values
How we do things at Ruralco
Common Sense | We use good judgement
Integrity | We do the right thing
Accountability | We own our actions
Leadership | We lead by example
Aim High | We exceed expectations
Loyalty | We support our people, customers and communities